Do You Use Video in Your Practice?

Feb 13, 2023

 

Video creation may seem daunting to you unless you have created a few on your own.  The more you do, the better you will be.  Although this is true, you may be your own worst critic – it is common to be critical hearing your voice and seeing yourself in photos/on video.  This also gets better over time.

The important thing to remember is that people generally will not tolerate poor audio, poor lighting and blurry video for long (especially poor audio).  So, if these are of good quality and your content is engaging, your audience will likely stick around.

 

SIMPLE, INEXPENSIVE TECH RECOMMENDATIONS:

Video Creation:

To get started, you don’t have to spend a fortune.  In fact, we accomplish terrific videos nearly every day with pretty simple technology:

  • iPhone or video camera on your computer for regular video (your audience will connect with you more if they can see your face).
  • Zoom for video with slides
  • Ring Light/iPhone Holder with Adjustable Height Tripod and Wireless Remote (remote optional)
  • A quiet location with outlets.
  • If there is a window, have it in front of you (not behind you)
  • A background that is uncluttered
  • Carpet is not required but can help to decrease any extraneous noise
  • Have the camera slightly above eye level (so no one is looking up your nose)

 

If you want even better quality, you can add:

  • Wired microphone
  • Additional lighting
  • Higher grade video camera
  • Teleprompter (optional) – you can download free ones on your phone/iPad or when we video practitioners, we have a professional grade one that works well.

 

Camera for Computer:

https://www.amazon.com/Logitech-C922x-Pro-Stream-Webcam/dp/B01LXCDPPK/

 

Ring Lights/Phone Holders:

https://www.amazon.com/10-Extendable-UBeesize-Ringlight-Compatible/dp/B07QFV72LK/ref=sr_1_3?dchild=1&keywords=ring+light+and+phone+holder&qid=1615319337&sr=8-3

https://www.amazon.com/UBeesize-Ringlight-YouTube-Photography-Compatible/dp/B07GDC39Y2/ref=sr_1_6?dchild=1&keywords=ring+light+and+phone+holder&qid=1615319911&sr=8-6

I have also ordered from this site with good results:  https://socialite-lighting.com/

 

Selfie Ring Light Alone to Clip on Phone or Computer:

https://www.amazon.com/gp/product/B01HXTHPXU/

 

Optional Portable Light Kit:

https://www.amazon.com/gp/product/B07G32T189/

 

Microphone:

USB Wired Lapel with Connector for iPhone:  https://www.amazon.com/gp/product/B0747F2HHG/

For those that want a more expensive one…Blue Yeti:  https://www.amazon.com/Professional-Condenser-Microphone-Streaming-Podcasting/dp/B07QKQJL17/

Video Storage/Editing – beyond the scope for this challenge.  Reach out to me for specific information if desired.  [email protected]

 

Graphic Creation Options (for title slides or YouTube cover): 

  • Canva.com You can use the free version but the Pro version has many more options and is relatively inexpensive (under $200 annually)
  • Microsoft PowerPoint
  • Microsoft Publisher
  • Canva & Pexels offer a wide variety of images that you can use free of charge. (check the Pexels file to see if you need to note the photographer)
    Deposit Photos & Shutterstock have images available at a minimal charge.

If you desire additional assistance, please reach out to me.  I also provide 1:1 assistance to all of my Bariatric Business Accelerator members and their teams every month along with unlimited e-mail access. You can check out the many benefits at www.BariatricBusinessAccelerator.com – I would love to have you join as well!

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