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Easy Way to Stand Out from Your Competition

Jun 27, 2022

What’s your story? Do you share it with your patients?

If you’re anything like me, you like to keep your personal life…well, personal. However, as a part of your patient attraction strategy & to improve patient engagement, I encourage you to share a little bit about where you came from & what you value/enjoy/believe.

You don’t have to go overboard, but including YOUR personality tends to build a desire for patients to work with you because they feel as if they know you better & this increases their trust factor. You want to stand out in a helpful/giving way (nothing fake or boastful). Here are a few ideas for you to periodically share in a quick video or online post/blog:

• Why you chose the field you are in.

• What you enjoy most about working with your patients

• How you practice what you promote (fitness/food)

• Quick pics and videos with successful patients (with their permission of course)

You don’t need to make it a difficult process to capture & post. The only tools you need is access to the internet, your smart phone or your computer.

Need help? Contact me at [email protected] or consider joining www.BariatricBusinessBoss.com for weekly training, direct access to me and many other benefits. Cheers to you and your patients! I wish you MUCH success!

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